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The site europeanconvention2018.nl states the following, "EAASDC is very proud to be the hosting association of the European Convention 2018 and Im sure that everybody will enjoy this event in the most possible way." I noticed that the website also stated " One of the reasons for that opinion is the utmost commitment of our member clubs from the Netherlands to organize this European get together and therefore they have my greatest respect and a big thank you." They also stated " Now you can see our Convention Website." The meta header had Square Dance as the first keyword. This keyword was followed by Convention, European Convention, and Amsterdam 2018 which isn't as important as Square Dance. The other words the site used was Maarten Weijers. Square Dance Convention is also included but might not be understood by search crawlers.